Community

๐Ÿ—’ [์„ฑ์žฅ์„ ์œ„ํ•œ ๋ฐ์ผ๋ฆฌ ์•„ํ‹ฐํด] '๋””์ž์ธ' ํ™”๋ฉด์„ ๋””์ž์ธ ํ•˜๋‹ค๋ณด๋ฉด ๊ฐ€์žฅ ๋งŽ์ด ์‚ฌ์šฉํ•˜๋Š” ์ปดํฌ๋„ŒํŠธ ์ค‘ ํ•˜๋‚˜๋กœ ๋ฒ„ํŠผ์„ ๊ผฝ์„ ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ์ด ๊ธ€์—์„œ๋Š” Segmented ๋ฒ„ํŠผ์„ ์œ„์ฃผ๋กœ ์„ค๋ช…ํ•˜๊ณ  ์žˆ์ง€๋งŒ

๐Ÿ—’ [์„ฑ์žฅ์„ ์œ„ํ•œ ๋ฐ์ผ๋ฆฌ ์•„ํ‹ฐํด] '๋””์ž์ธ' ํ™”๋ฉด์„ ๋””์ž์ธ ํ•˜๋‹ค๋ณด๋ฉด ๊ฐ€์žฅ ๋งŽ์ด ์‚ฌ์šฉํ•˜๋Š” ์ปดํฌ๋„ŒํŠธ ์ค‘ ํ•˜๋‚˜๋กœ ๋ฒ„ํŠผ์„ ๊ผฝ์„ ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ์ด ๊ธ€์—์„œ๋Š” Segmented ๋ฒ„ํŠผ์„ ์œ„์ฃผ๋กœ ์„ค๋ช…ํ•˜๊ณ  ์žˆ์ง€๋งŒ, ์–ด๋–ค ์œ ์Šค์ผ€์ด์Šค์—์„œ ์–ด๋–ค ํ˜•ํƒœ์˜ ๋ฒ„ํŠผ์„ ์‚ฌ์šฉํ•ด์•ผ ํ•  ์ง€ ์ •๋ฆฌํ•œ ๋‹ค์ด์–ด๊ทธ๋žจ์ด ํ™”๋ฉด ๋””์ž์ธํ•  ๋•Œ ์˜์‚ฌ๊ฒฐ์ •ํ•˜๋Š”๋ฐ ๋งŽ์ด ๋„์›€์ด ๋  ๊ฒƒ ๊ฐ™์Šต๋‹ˆ๋‹ค. --- ๐Ÿ”Š B2B ๋””์ž์ด๋„ˆ๋“ค์˜ ๋ชจ์ž„ ์†Œ๊ฐœ B2B ํ”„๋กœ๋•ํŠธ๋ฅผ ๋งŒ๋“ค๊ณ  ์žˆ๋Š” B2B ๋””์ž์ด๋„ˆ๋“ค์€ B2C ๋””์ž์ด๋„ˆ๋ณด๋‹ค ๋” ์–ด๋ ค์šด ๋ฌธ์ œ๋ฅผ ํ’€๊ณ  ์žˆ๋Š” ๊ฒฝ์šฐ๊ฐ€ ๋งŽ์€ ๋ฐ ๋น„ํ•ด ์ž๋ฃŒ, ์ง€์‹, ํ”ผ๋“œ๋ฐฑ์„ ์ฐพ๋Š”๋ฐ๋„ ์–ด๋ ค์›€์„ ๊ฒช๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋” ๋งŽ์€ B2B ํ”„๋กœ๋•ํŠธ ๋””์ž์ด๋„ˆ๋“ค์ด ํ•œ์ž๋ฆฌ์—์„œ ์–ด๋ ค์šด ์ , ๋ฐฐ์šด ์ ์„ ๊ณต์œ ํ•˜๊ณ  ์„œ๋กœ ๋„์›€์ด ๋˜๊ธฐ ์œ„ํ•ด ์ปค๋ฎค๋‹ˆํ‹ฐ๋ฅผ ์šด์˜์ค‘์ž…๋‹ˆ๋‹ค. ๐Ÿ”— B2B ๋””์ž์ด๋„ˆ๋“ค์˜ ๋ชจ์ž„ ๋…ธ์…˜ ๋งํฌ: abit.ly/b2b-designers

์•Œ๋ฆผ

์•Œ๋ฆผ์ด ์—†์Šต๋‹ˆ๋‹ค