Community

๐Ÿ—’ [์„ฑ์žฅ์„ ์œ„ํ•œ ๋ฐ์ผ๋ฆฌ ์•„ํ‹ฐํด] '์„ฑ์žฅ์˜ ํ”ผ๋•€๋ˆˆ๋ฌผ' B2B SaaS๋ฅผ ๋””์ž์ธํ•˜๋Š”๊ฒƒ์˜ ํŠน์ง•๊ณผ ๊ฐ์ƒ์„ ํ‘œํ˜„ํ•œ ๊ธ€์ž…๋‹ˆ๋‹ค. B2B๋ฅผ ๋””์ž์ธํ•˜๋Š”๊ฒƒ์€ B2C๋ฅผ ๋””์ž์ธ ํ•˜๋Š” ๊ฒƒ๊ณผ ์–ด๋–ป๊ฒŒ ๋‹ค๋ฅธ์ง€, ์–ด๋–ค ์ ์„

๐Ÿ—’ [์„ฑ์žฅ์„ ์œ„ํ•œ ๋ฐ์ผ๋ฆฌ ์•„ํ‹ฐํด] '์„ฑ์žฅ์˜ ํ”ผ๋•€๋ˆˆ๋ฌผ' B2B SaaS๋ฅผ ๋””์ž์ธํ•˜๋Š”๊ฒƒ์˜ ํŠน์ง•๊ณผ ๊ฐ์ƒ์„ ํ‘œํ˜„ํ•œ ๊ธ€์ž…๋‹ˆ๋‹ค. B2B๋ฅผ ๋””์ž์ธํ•˜๋Š”๊ฒƒ์€ B2C๋ฅผ ๋””์ž์ธ ํ•˜๋Š” ๊ฒƒ๊ณผ ์–ด๋–ป๊ฒŒ ๋‹ค๋ฅธ์ง€, ์–ด๋–ค ์ ์„ ๊ณ ๋ คํ•ด์„œ ํ•ด์•ผํ•˜๋Š”์ง€ ์ž˜ ํ‘œํ˜„๋˜์–ด ์žˆ์Šต๋‹ˆ๋‹ค. ๊ณต๊ฐ๊ฐ€๋Š” ๊ธ€์ด๋ผ ๊ณต์œ  ๋“œ๋ฆฝ๋‹ˆ๋‹ค. 1. ๊ธฐ๋Šฅ์ ์œผ๋กœ ๋ณต์žกํ•˜๋‹ค ๐Ÿ˜“ 2. ๊ทผ๋กœ์ž(์‹ค์‚ฌ์šฉ์ž) ๋งˆ์ธ๋“œ์…‹์„ ์œ„ํ•ด ๋””์ž์ธํ•˜๊ธฐ ๐Ÿ’ผ 3. ๋†’์€ ์ „ํ™˜ ๋น„์šฉ์„ ์ธ์ง€ํ•˜๊ธฐ ๐Ÿ˜Ÿ 4. ์ƒˆ๋กœ์šด ๊ธฐ๋Šฅ๊ณผ ๊ฐ€๋Šฅ์„ฑ์„ ๋งŒ๋“œ๋Š” ๊ฒƒ์„ ์šฐ์„ ์ˆœ์œ„๋กœ ๋‘๊ธฐ ๐Ÿ˜ค 5. UX ์ผ๊ด€์„ฑ์„ ์œ ์ง€ํ•˜๊ธฐ ๐Ÿ˜Š 6. ๋ชจ๋“  ๋””์ž์ด๋„ˆ๊ฐ€ B2B ํ”„๋กœ๋•ํŠธ๋ฅผ ์ข‹์•„ํ•˜์ง„ ์•Š๋Š”๋‹ค ๐Ÿ˜ข --- ๐Ÿ”Š B2B ๋””์ž์ด๋„ˆ๋“ค์˜ ๋ชจ์ž„ ์†Œ๊ฐœ B2B ํ”„๋กœ๋•ํŠธ๋ฅผ ๋งŒ๋“ค๊ณ  ์žˆ๋Š” B2B ๋””์ž์ด๋„ˆ๋“ค์€ B2C ๋””์ž์ด๋„ˆ๋ณด๋‹ค ๋” ์–ด๋ ค์šด ๋ฌธ์ œ๋ฅผ ํ’€๊ณ  ์žˆ๋Š” ๊ฒฝ์šฐ๊ฐ€ ๋งŽ์€ ๋ฐ ๋น„ํ•ด ์ž๋ฃŒ, ์ง€์‹, ํ”ผ๋“œ๋ฐฑ์„ ์ฐพ๋Š”๋ฐ๋„ ์–ด๋ ค์›€์„ ๊ฒช๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๋” ๋งŽ์€ B2B ํ”„๋กœ๋•ํŠธ ๋””์ž์ด๋„ˆ๋“ค์ด ํ•œ์ž๋ฆฌ์—์„œ ์–ด๋ ค์šด ์ , ๋ฐฐ์šด ์ ์„ ๊ณต์œ ํ•˜๊ณ  ์„œ๋กœ ๋„์›€์ด ๋˜๊ธฐ ์œ„ํ•ด ์ปค๋ฎค๋‹ˆํ‹ฐ๋ฅผ ์šด์˜์ค‘์ž…๋‹ˆ๋‹ค. ๐Ÿ”— B2B ๋””์ž์ด๋„ˆ๋“ค์˜ ๋ชจ์ž„ ๋…ธ์…˜ ๋งํฌ: abit.ly/b2b-designers

์•Œ๋ฆผ

์•Œ๋ฆผ์ด ์—†์Šต๋‹ˆ๋‹ค