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Sacony Review

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๐Ÿ“• ์‹ ๊ทœ ์œ ์ € ์œ ์น˜ ์ „๋žต Top3 Patrick O'Shaughnessy๊ฐ€ ํŠธ์œ„ํ„ฐ์—์„œ "๊ฐ€์žฅ ์˜๋ฆฌํ•œ ์‹ ๊ทœ ์œ ์ € ์œ ์น˜์ „๋žต์ด ๋ญ๊ฐ€ ์žˆ์—ˆ์„๊นŒ?" ์— ๋Œ€ํ•ด ๋‹ฌ๋ฆฐ ๋‹ต๊ธ€๋“ค ์ค‘ Trends.co ์—์„œ Top3๋ฅผ ๋ฝ‘์Œ. ๊ฐ„๋‹จํžˆ ๋ฉ”๋ชจ. 1. ํ‹ด๋”์˜ "๊ฐ€์žฅ ์–ด๋ ค์šด ์œ ์ €๋ถ€ํ„ฐ" ํ‹ด๋”๋Š” ๊ฐ€์žฅ ์–ด๋ ค์šด ํƒ€๊ฒŸ๋ถ€ํ„ฐ ๊ณต๋žตํ–ˆ๋‹ค๊ณ  ํ•œ๋‹ค. USC์˜ ๋Œ€ํ•™์ƒ๋“ค์„ ์ƒ๋Œ€๋กœ ์ƒ์ผํŒŒํ‹ฐ๋ฅผ ์ฃผ์ตœํ•˜๊ณ  ๊ทธ๋‚  ํ‹ด๋”๋ฅผ ๊น”๋ฉด ๋ฌด๋ฃŒ ์ž…์žฅ. ๊ทธ์ฃผ์— ํšŒ์›์ด 400๋ช…์—์„œ 4000๋ช…์œผ๋กœ ๋Š˜์—ˆ๋‹ค๊ณ . ํ‹ด๋”์˜ ์ฐฝ์—…์ž๋Š” USC ์ถœ์‹ . 2. ํ•€ํ„ฐ๋Ÿฌ์ŠคํŠธ์˜ "์ธํ”Œ๋ฃจ์–ธ์„œ๋ถ€ํ„ฐ" ํ•€ํ„ฐ๋Ÿฌ์ŠคํŠธ๋Š” ์ง€์—ญ๋ณ„๋กœ ์ธํ”Œ๋ฃจ์–ธ์„œ ์ฆ‰ ํŒŒ์›Œ ์œ ์ €๋“ค๋ถ€ํ„ฐ ๊ณต๋žตํ–ˆ๋‹ค๊ณ . ๊ฐ ์ง€์—ญ์˜ ํ•˜๋น„์ŠคํŠธ๋“ค์˜ ์†Œ๋ชจ์ž„์„ ์ฃผ์ตœํ•˜๊ณ  ๊ทธ๋“ค๋กœ๋ถ€ํ„ฐ ์ž…์†Œ๋ฌธ์ด ๋‚˜๊ธฐ ์‹œ์ž‘. 3. ์ปคํ”ผ์ƒต์˜ "์•…ํ”Œ์„ ๋‹ฌ์•„์ฃผ์„ธ์š”" ์–ด๋–ค ์ปคํ”ผ์ˆ์˜ ์ž…๊ฐ„ํŒ์— "ํŠธ๋ฆฝ์–ด๋“œ๋ฐ”์ด์ ธ์—์„œ ์ตœ์•…์˜ ์ปคํ”ผ๋ผ๊ณ  ํ‰๋ฐ›์€ ์ปคํ”ผ๋ฅผ ๋งˆ์…”๋ณด์„ธ์š”". ๊ฒŒ๋‹ค๊ฐ€ ๋” ๋‚˜์•„์งˆ์ˆ˜์žˆ๊ฒŒ ์•ˆ์ข‹์€ ๋ฆฌ๋ทฐ๋ฅผ ๋‚จ๊ฒจ์ฃผ๋ฉด 25% ํ• ์ธ๊นŒ์ง€ ํ•ด์คฌ๋‹ค๊ณ . ์ด๋ ‡๊ฒŒ ๋˜๋ฉด์„œ ๊ฐ ๋ฆฌ๋ทฐ ํ”Œ๋žซํผ์˜ ๋ฆฌ๋ทฐ๋“ค์ด ์†”์งํ•˜๋‹ค๊ณ  ์†Œ๋ฌธ์ด ๋‚ฌ๊ณ  ์‹ค์ œ๋กœ๋Š” ์ปคํ”ผ๊ฐ€ ๋ง›์žˆ์—ˆ๊ณ  ์ถ”ํ›„์— ์—ด๊ฒŒ๋œ ์š”๋ฆฌ ํ•™์›๋„ ์ž˜๋˜๊ณ  ์žˆ๋‹ค๊ณ . ๋‰ด์Šค๋ ˆํ„ฐ ๊ตฌ๋…ํ•˜๊ธฐ: http://saconyreview.glivery.co.kr

Patrick OShaughnessy on Twitter: "What is the most clever customer acquisition strategy you've ever seen? / Twitter"

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Patrick OShaughnessy on Twitter: "What is the most clever customer acquisition strategy you've ever seen? / Twitter"

2021๋…„ 6์›” 8์ผ ์˜ค์ „ 7:25

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